Visit TI at CES 2025
7-10 January | Las Vegas, NV
LVCC North Hall, N116
TI at CES 2025
Reimagine immersive, convenient experiences with edge AI and perception technology.
Through perception and edge AI technologies, we’re helping you reimagine everything from vehicles to robots to personal electronics. New architectures enable software-defined vehicles to improve vehicle convenience, and advancements in semiconductor technology are enabling new levels of automation, intelligence, power efficiency and affordability that enhance end-user experiences everywhere. Whatever you are creating, our analog, embedded and DLP® products, along with deep expertise and support for your application, can help. Let’s reimagine future experiences together.
New edge AI-enabled radar sensor and automotive audio processors
TI's new edge AI-enabled radar sensor and automotive audio SoCs reimagine safer driving environments and premium audio experiences.
Reimagine vehicle experiences
Discover convenient, more reliable in-cabin safety features, including seat belt reminders, child presence detection, and intrusion alerts – on a single, AWRL6844 radar SoC with on-chip AI accelerator.
This video demonstrates scalable, multi-function capabilities and a power management architecture to achieve a space-efficient design at reduced cost and better performance than alternative sensing technologies.
Software-defined vehicles are shifting the future of automotive electronics into gear by centralizing software and decoupling hardware from software.
This video demonstration showcases current, voltage and temperature performance data from an aggregated door and side mirror functions controlled by a zone and door module. It is enabled by a TI Arm-based MCU, motor driver and Ethernet PHY to achieve optimal reliability in a small system size.
Learn how you can unleash high-quality, immersive sound with in every vehicle with optimal system cost using new vector-based CPU architecture. With unique sound requirements in vehicles such as road noise cancellation and AVAS for pedestrian alert, delivering personalized and immersive 3D sound is difficult.
This video demonstrates how it's possible using TI’s processors, microcontrollers, amplifiers, ADCs, PMIC and ethernet PHYs designed for audio, while balancing your cost, size and performance.
Advanced driver assistance systems (ADAS) make cars safer and smarter, helping carmakers achieve their vision for a collision-free future.
This video demonstrates how Valeo uses TI’s TDA4AL-Q1 MPU to process LiDAR data, enabling hands-free driving in highway scenarios.
Enabling new revenue stream possibilities and more enjoyable transportation, head-up window displays are changing vehicle experiences for car owners and ridesharing users.
This video demonstrates CY vision’s 3D AR-HUD technology, addressing main constraints from traditional optics HUDs and featuring small package volume, extremely power efficient, large FOV, high brightness, adjustable to infinity VID and no ghosting or glare reflections.
As automakers consider new EV battery chemistries, battery management systems (BMS) with advanced semiconductor technologies are more critical than ever. Engineers can enhance state-of-charge accurarcy with our high precision battery monitoring and reduce vehicle weight with advanced wireless BMS.
Transparent window display demonstration enabled by TI DLP technology
Appotronics and TI present new transparent window display use cases enabling additional revenue streams possibilities and more enjoyable transportation.
Channel sounding demonstration with improved ranging using Bluetooth version 6
Learn about Bluetooth channel sounding technology and see a demonstration of accurate, stable and efficient distance measurement enabled by TI connectivity.
ADAS front camera demonstration from D3, Phantom AI and TI
Watch a front camera detect and classify pedestrians, cars and more enabled by TI, D3 Embedded and Phantom AI to support L2 functionality.
ADAS multi-vision demonstration from Stradvision and TI
See car safety features, such as park assist performed with high-accuracy, 360-degree view system from STRADVISION™ and enabled by TI embedded processors.
ADAS Lidar demonstration from Robosense and TI
See how you can achieve 200m range with 1,575,000 pts/s using Robosense M1 plus automotive Lidar enabled by more than 20 TI Ics.
Imaging radar ADAS demonstration from Altos and TI
See how mmWave radar can provide LiDAR-like point clouds for enhanced object detection using TI radar sensors and high-performance processors with Altos Radar.
Reimagine everyday experiences
Bring your robotic systems to life using our products designed for perceptive sensing, precise motor control, real-time communication and edge AI technologies.
This video demonstrates precise distance measurements, multiple-object tracking, safety guard in human-robot interactions using TI’s AI-optimized radar SoCs and processors with integrated neural-network accelerator for vision-radar fusion.
Learn how efficient battery power management and real-time edge AI-based MCUs can be used in medical wearables to meet critical requirements such as longer battery life and the need for real-time data.
This video demonstrates an ECG holter patch detecting a simulation of an abnormal heart rhythm, classifying the event and displaying the data on a mobile application using TI MSPM0 with on-chip neural-network accelerator, wireless connectivity and analog optimized for medical applications.
Enable smarter energy generation, storage and consumption with TI technology focused on the need for decentralized integlligence to enable smart and scalable control and communications at all levels of the system.
This video demonstrates how TI can help improve the accuracy of arc fault detection through an edge AI-based solution running on C2000™ MCUs for >98% detection accuracy.
The DLP® technology that changed the hisotry of cinemea is now found in epic displays everywhere. Providing vibrant, cyrstal-clear visuals and unmatched reliability for truly immersive experiences, whether you're at home, in the car or in the theater.
This video demonstrates sub-millisecond display latency, variable refresh rate and up to 240 Hz at 1080 pixels using the ultra-compact (9x9mm) DLPC8445 display controller with 4k ultra-high definition resolution and low power consumption.
Make connections simpler, more secure and scalable with the foundation for connected things in home and building automation applications.
This video demonstrates how a door lock, home lights, air purifier, Android remote control with voice activation and location tags enabled by TI’s connectivity SoCs and companion chips with integrated AI accelerator and hardware security module create a smarter, more convenient home utilizing multiple wireless protocols (Matter, Thread, BLE, Zigbee and Wi-Fi).
Designing a more intelligent and sustainable future with edge AI
Experience fast, secure AI at the edge with our sensing, processing, and control products. Backed by decades of expertise in digital signal processing , our technology enables powerful algorithms that transform data to solve complex problems.