New OMAP-DM5x coprocessors from Texas Instruments bring 20-megapixel imaging and 720p high-definition camcorder capabilities to mobile phones

Bangalore (October 9, 2009) — Further addressing consumer expectations for mobile phones that deliver performance equivalent to stand-alone consumer devices, Texas Instruments Incorporated (TI) today announced two new members of its OMAP-DM5x family of coprocessors, which deliver the industry’s highest megapixel (MP) capability, with up to 20 MP still imaging capabilities, as well as 720p high-definition (HD) camcorder functionality. The OMAP-DM515 and OMAP-DM525 coprocessors accelerate imaging and video performance, giving handset manufacturers an easy way to upgrade existing handset designs to get to market quickly with cutting-edge multimedia capabilities. For more information, please visit www.ti.com/omapdmpr.

Key features and benefits of the OMAP-DM5x coprocessor family:

• Digital SLR-“like” imaging:
• Industry’s highest MP support, with up to 20 MP capabilities and high-quality 720p HD video capture
• 8MP shot-to-shot performance, with 1.4 frames per second in high-quality mode and 2 frames per second in burst mode
• Integrated software that delivers stand-alone consumer electronics quality imaging and video:
• Perfect moment technology: Captures a series of shots, allowing users to select the best image in a series
• Smart lighting: Compensates for backlit and low-light environments
• Face tracking: Identifies, recognizes and focuses on faces
• Auto scene detector: Determines appropriate settings based on environment
• Video noise filter: Improves video quality
• Advanced motion-triggered image stability
• TV-out capabilities enable content sharing on larger screens
• Pin compatibility between all devices allows for easy design upgrades to match changing consumer demands
• Eliminates need for external memory
• Works with a variety of mobile baseband and application processor solutions, as well as any high-level or real-time operating system.

OMAP-DM515 and OMAP-DM525 coprocessor specifications

To learn more about the OMAP-DM5x coprocessor family, please visit:

• Videos: www.ti.com/omapdmvideopr
• Images: www.ti.com/omapdmgraphicpr
• Block diagrams: www.ti.com/omapdmdiagrampr
• Follow TI on Twitter: www.twitter.com/txinstruments

About Texas Instruments:

Texas Instruments (NYSE: TXN) helps customers solve problems and develop new electronics that make the world smarter, healthier, safer, greener and more fun. A global semiconductor company, TI innovates through manufacturing, design and sales operations in more than 25 countries. For more information, go to www.ti.com.

Trademarks

OMAP is a trademark of Texas Instruments Inc. All other registered trademarks and trademarks belong to their respective owners.

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